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Add Google Analytics 4 (gtag.js) to every page
Inject the GA4 tag into the shared <head> template in build.mjs so all 82 generated pages (index, sections, 69 scheme pages, 404) load gtag.js. The measurement ID is read from site.config.json (analyticsId), so the tag is data-driven and can be swapped or removed without touching code. Rebuilt docs/ so the change ships to gh-pages, which the deploy workflow publishes directly from the committed docs/ tree (it does not run the build). Co-Authored-By: Claude Opus 4.8 <noreply@anthropic.com> Claude-Session: https://claude.ai/code/session_01X6LKmrSNzEKyhKQ9EZn32X
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‎build.mjs‎

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@@ -273,6 +273,21 @@ const themeBoot = `<script>(function(){var t;try{t=localStorage.getItem("playboo
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if(t!=="light"&&t!=="dark"){t=window.matchMedia&&matchMedia("(prefers-color-scheme: dark)").matches?"dark":"light"}
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document.documentElement.setAttribute("data-theme",t)})();</script>`;
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/* Google Analytics 4 (gtag.js). Measurement ID lives in site.config.json
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(analyticsId); omit it there to build the site without the tag. */
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const GA_MEASUREMENT_ID = CONFIG.analyticsId || "";
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const analyticsTag = GA_MEASUREMENT_ID
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? `<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=${GA_MEASUREMENT_ID}"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', '${GA_MEASUREMENT_ID}');
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</script>`
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: "";
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const brandParts = SITE_NAME.split(" ");
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const brandMain = brandParts.length > 1 ? brandParts.slice(0, -1).join(" ") : SITE_NAME;
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const brandThin = brandParts.length > 1 ? brandParts[brandParts.length - 1] : "";
@@ -284,6 +299,7 @@ function shell({ root, active, title, description, body, extraHead = "", pageCla
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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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${analyticsTag}
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<title>${esc(fullTitle)}</title>
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<meta name="description" content="${attr(description)}">
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<meta name="color-scheme" content="light dark">

‎docs/404.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Page not found · Startup Schemes Playbook</title>
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<meta name="description" content="Page not found.">
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<meta name="color-scheme" content="light dark">

‎docs/about.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>About &amp; Disclaimer · Startup Schemes Playbook</title>
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<meta name="description" content="About the Government of India startup schemes playbook (June 2026) and this site — objective, audience, structure and disclaimer.">
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<meta name="color-scheme" content="light dark">

‎docs/compare.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Compare Schemes · Startup Schemes Playbook</title>
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<meta name="description" content="Compare Indian government startup schemes side by side — eligibility, benefits, funding amounts and how to apply.">
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<meta name="color-scheme" content="light dark">

‎docs/directory.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>All Schemes · Startup Schemes Playbook</title>
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<meta name="description" content="Browse and filter all 69 central government schemes for Indian startups by support type, stage, sector and audience.">
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<meta name="color-scheme" content="light dark">

‎docs/finder.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Scheme Finder · Startup Schemes Playbook</title>
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<meta name="description" content="Answer 5 questions about your startup&#39;s stage, needs and sector to get a personalised shortlist of government schemes.">
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<meta name="color-scheme" content="light dark">

‎docs/glossary.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Glossary · Startup Schemes Playbook</title>
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<meta name="description" content="Definitions and abbreviations from the Government of India startup schemes playbook — DPIIT recognition, incubators, AIFs and more.">
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<meta name="color-scheme" content="light dark">

‎docs/incubators.html‎

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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Incubators Directory · Startup Schemes Playbook</title>
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<meta name="description" content="A searchable, mappable directory of 224 technology business incubators, Atal Incubation Centres and startup hubs across 32 Indian states and union territories — with locations, websites and contacts.">
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<meta name="color-scheme" content="light dark">

‎docs/index.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Startup Schemes Playbook — Government Schemes for Indian Startups</title>
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<meta name="description" content="69 Government of India schemes for startups — grants, equity, loans, incubation and market access — searchable, filterable and explained in plain English.">
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<meta name="color-scheme" content="light dark">

‎docs/lifecycle.html‎

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<head>
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<meta charset="utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1">
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<!-- Google tag (gtag.js) -->
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<script async src="https://www.googletagmanager.com/gtag/js?id=G-4993PH3ZP5"></script>
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<script>
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window.dataLayer = window.dataLayer || [];
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function gtag(){dataLayer.push(arguments);}
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gtag('js', new Date());
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gtag('config', 'G-4993PH3ZP5');
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</script>
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<title>Startup Lifecycle Map · Startup Schemes Playbook</title>
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<meta name="description" content="See which government schemes fit each stage of your startup journey — from ideation to growth and market access.">
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<meta name="color-scheme" content="light dark">

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