Feature Request: Competitor Social Monitoring track competitor posting activity, content performance, and audience growth from inside TryPost

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Understanding what competitors are publishing, how frequently they post, which content formats are driving their engagement, and how their audience is growing are all inputs that directly inform a better content strategy yet gathering this intelligence currently requires manually visiting competitor profiles, maintaining spreadsheets, or paying for a separate tool like Brandwatch, Sprout Social's listening module, or Meltwater. This feature request proposes native competitor social monitoring built into TryPost that tracks defined competitor accounts across platforms and surfaces their activity, content patterns, and performance signals in a structured dashboard alongside the user's own analytics.

Summary

A competitor monitoring module within TryPost where users define a list of competitor accounts to track across LinkedIn, Instagram, X, Facebook, and TikTok, youTube, Bluesky, Upscrolled, etc. TryPost then continuously monitors those accounts for new posts, engagement metrics, posting frequency, content format mix, and audience growth surfacing the data in a dedicated competitor intelligence dashboard that allows users to benchmark their own performance, identify content gaps, and spot trending formats or topics in their category before they become saturated.

Why This Matters

Competitor intelligence is one of the most consistently requested features in social media management tools and one of the clearest signals that a platform is serving professional users rather than casual ones. A founder, brand manager, or agency account lead who is serious about social strategy wants to know when a competitor posts, what content is working for them, and whether their audience is growing faster or slower not once a month after a manual audit, but continuously and automatically. Bringing this natively into TryPost means users never need to leave the platform to conduct competitive research, and their strategy decisions are informed by real data rather than occasional observation.

Proposed MVP

Competitor account setup allowing users to add up to ten competitor accounts per workspace across any supported platform

Competitor feed showing all recent posts from tracked accounts in a chronological or engagement-ranked view

Post-level metrics for competitor content including likes, comments, shares, and estimated engagement rate where platform APIs make this data available

Posting frequency tracker showing how often each competitor publishes per platform per week, enabling users to benchmark their own output volume

Content format breakdown per competitor showing the proportion of video, carousel, image, and text posts so users can identify format trends in their category

Audience growth tracker showing follower count changes over time per competitor account displayed as a trend line

AI-generated weekly competitor digest a plain-language summary of what tracked competitors published that week, which posts performed best, and any notable shifts in their content strategy

Save to inspiration board option on any competitor post that saves it to the Content Idea Board for reference without leaving the monitoring dashboard