v1.7.2 - Firecrawl Extension, Backlink Analysis, Excel Export

What's New

Firecrawl Extension (full-site crawling)

Full-site crawling, scraping, and site mapping via Firecrawl MCP server:

• /seo firecrawl crawl <url> -- Crawl entire site with JS rendering (solves SPA/CSR issues)
• /seo firecrawl map <url> -- Discover all site URLs (fast, credit-efficient)
• /seo firecrawl scrape <url> -- Single-page deep scrape with JavaScript execution
• /seo firecrawl search <query> <url> -- Search within a site
• Cross-skill integration: audit uses map for URL discovery, technical uses crawl for broken link detection
• Free tier: 500 credits/month

Install: ./extensions/firecrawl/install.sh

Backlink Analysis Skill

New /seo backlinks <url> command with 7-section analysis framework:

• Profile overview (total backlinks, referring domains, trend)
• Anchor text distribution with over-optimization detection
• Referring domain quality assessment
• Toxic link detection (30 patterns) with disavow recommendations
• Top pages by backlinks
• Competitor gap analysis (/seo backlinks gap <url1> <url2>)
• New/lost link tracking

Requires DataForSEO extension for live data.

Excel Export

--format xlsx option for google_report.py:

• Sheets: Summary, Queries, Pages, Indexation
• Navy header styling matching PDF palette
• Auto-column-width, frozen headers, auto-filter
• New: --format all generates PDF + HTML + XLSX together

Ecosystem

• Added AI Marketing Claude as companion tool for post-audit marketing action

Install / Upgrade

curl -sL https://raw.githubusercontent.com/AgriciDaniel/claude-seo/v1.7.2/install.sh | bash

irm https://raw.githubusercontent.com/AgriciDaniel/claude-seo/v1.7.2/install.ps1 | iex

Stats

• 19 sub-skills (16 core + 3 extensions)
• 12 subagents for parallel analysis
• 3 extensions: DataForSEO, Firecrawl, Banana