📌 AHI App Development - Project Management Capstone

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🎯 Project Overview

The AHI App Development (Marketing Data Application) is a strategic initiative aimed at enhancing real-time market analysis, customer engagement, and business decision-making. This project follows a structured Project Management approach, ensuring alignment with business goals, budget constraints, and timelines.

🚀 Project Goals

• Enable faster introduction of new and updated products.
• Improve AHI’s customer experience.
• Provide real-time insights into customer demographics and sales trends.
• Enhance business decision-making through data-driven analytics.

💡 Problem Statement

AHI currently relies on disconnected systems and manual efforts for market tracking. This project introduces an integrated application that consolidates real-time data, reducing delays in decision-making and strategic planning.

📅 Project Timeline

• Planning Date: April 2024
• Event End Date: November 2024

🔑 Key Features

• Real-time Data Integration: Market and sales trend analysis.
• AI-Powered Insights: Competitive analysis and customer segmentation.
• User-Friendly Interface: Designed for marketing teams and leadership.
• Scalability & Security: Meets IT compliance and scalability needs.

🛠️ Project Phases

• Design Phase (May 2024) - Define app requirements & IT infrastructure upgrades.
• Development Phase (Jun - Aug 2024) - Build prototype & IT interfaces.
• Testing Phase (Sep 2024) - Beta testing & feedback collection.
• Launch Phase (Oct 2024) - App deployment & training sessions.
• Improvement Phase (Nov 2024) - Performance monitoring & planning for Version 2.

📈 Expected ROI & Budget

• Expected ROI: 20% in Year 1
• Budget: $250,000 (Fixed)
• App Development: $180,000
• IT Infrastructure: $50,000
• Security & Personnel: $20,000

⚠️ Risks & Mitigation Plan

• Budget Overrun → Regular cost tracking and milestone reviews.
• Development Delays → Agile project management with sprint adjustments.
• IT Integration Issues → Pre-launch testing and system compatibility checks.

🎭 Stakeholders

• Project Sponsor: Mary Smithers
• Project Manager: Cary Manning
• Teams Involved: C-Suite, Marketing, IT, Finance

📌 How to Use This Repository

• Project Charter
• Stakeholder Register
• Work Breakdown Structure
• Budget (Resources)
• Communication plan
• Quality Management plan
• Risk Register
• Network Diagram
• Product Backlog
• User Story
• Sprint Backlog
• Change Request
• Project Status
• Burndown Chart Analysis
• Project Close Out

📩 Contact & Contributions

For queries, contact rakeshsarmakarra@gmail.com. Contributions are welcome! Submit a pull request or open an issue.